The Marketing Team That Understands Trade Businesses

We help builders, electricians, plumbers, landscapers and other trade businesses on the Mornington Peninsula turn their reputation into a steady stream of quality leads.

SOUND FAMILIAR?

Great work deserves better marketing.

01

Your phone only rings when someone refers you, and referrals are unpredictable.

02

Your social media is a graveyard of half-finished job photos and old posts.

03

You're flat out one month and scrambling for work the next.

04

You do great work, but nobody outside your existing network knows it.

Your work is good.

Your marketing should be too.

Content

We plan, film, edit and post content that shows off your work as it happens, from first dig to final handover, so potential customers see the process and trust the outcome.

Advertising

We build targeted Meta and Google campaigns aimed at homeowners in your service area who are actively ready to book a job, tracked back to cost per lead.

Consulting

One-on-one sessions to help you read your numbers, price your marketing spend properly, and make confident decisions about where to invest next.

90 Days. Love It or Leave It.

We're confident enough in our process to remove the risk entirely.
Give us 90 days, and if you don't love the direction your brand is heading, you're free to walk away.
HOW WE WORK

The Brand Visibility System

Our proven three-step process turns an unknown trade business into the obvious local choice.

01 - Capture

We capture the real thing. On site, on the tools, or in studio when it suits. Never stock.

02 - Publish

We edit it and post it across your platforms on a set schedule, so momentum never stalls.

03 - Reach

We put budget behind what's already working to get you in front of people who've never heard of you.

04 - Growth

Same rhythm every month. Hands-on execution that keeps your brand growing and customers coming back.

Our Offers

01

Content - Standalone Shots

For businesses who just need footage. No monthly commitment.

  • Up to 2-hour on-site shoot
  • All raw footage handed over
  • Shoot planning support
  • Microphone provided
  • WhatsApp support
  • Script provided for face-to-camera project updates
02

Socials - Monthly Management

Consistent posting and strategy, built for busy trades.

  • Up to 3 social media posts per week
  • 12 images or carousels per month
  • Hashtags relevant to each post
  • Choice of up to 2 platforms
  • Monthly report and insights (on request)
  • Month-to-month content strategy plan
  • One on-site content shoot included (up to 2 hrs)
  • Script provided for face-to-camera project updates
03

Meta Ads - Full Growth System

Paid advertising for predictable, qualified enquiries.

  • Campaign strategy overview
  • 3-month plan with tailored content ideas
  • Campaign build
  • Up to 3 audiences (based on budget)
  • Up to 3 ads creation (based on budget)
  • Format structure and copy development
  • Creative proofs and audience research
  • Facebook pixel tracking testing
  • Campaign monitoring
  • Monthly report, insights and strategy meeting

Photographer Add-on

  • Swap in a professional photographer for brand images
  • 20 edited professional photos

EDIT Reel Add-on

  • 1x per reel with only 2 edits per reel.

Extra Shoot

  • Additional on-site visits beyond the one included, standard rate

Photographer Add-on

  • Swap in a professional photographer for brand images - suggest quarterly
  • 20 edited photos

Extra Shoot

  • Additional on-site visits for fresh ad creative, standard rate

Photographer Add-on

  • Swap in a professional photographer for brand images - suggest quarterly
  • 20 edited photos
Best Value

Visibility Package

Organic Socials + Meta Ads

Social Media Management

  • Up to 3 social media posts per week
  • Hashtags relevant to each post
  • Monthly report and insights (on request)
  • One on-site content shoot included (up to 2 hrs)
  • 12 images or carousels per month
  • Choice of up to 2 platforms
  • Month-to-month content strategy plan
  • Script provided for face-to-camera project updates

Meta Ads

  • Campaign strategy overview
  • Campaign build
  • Up to 3 ads creation (based on budget)
  • Creative proofs and audience research
  • Campaign monitoring
  • 3-month plan with tailored content ideas
  • Up to 3 audiences (based on budget)
  • Format structure and copy development
  • Facebook pixel tracking testing
  • Monthly report, insights and strategy meeting

Extra Shoot

  • Additional on-site visits for fresh ad creative, standard rate

Photographer Add-on

  • Swap in a professional photographer for brand images - suggest quarterly
  • 20 edited photos

Frequently Asked Questions (FAQs)

How quickly will I see leads?

Honestly, it depends on which package you're in.

If you're on Visibility (Content + Socials), the goal is consistent, on-brand presence and you'll see traction in followers, engagement, DMs, and word-of-mouth bookings inside the first 60 days. It's a slower compound game, but it's the foundation everything else sits on.

If you're on Growth (Content + Socials + Meta Ads), you'll see actual lead enquiries come in within the first 30 days and usually meaningful volume by day 60. Month three is where it really starts to fill.

Either way, this isn't a one-month-and-done thing. The brands that win locally are the ones who show up consistently.

I've tried marketing before and it didn't work. What's different?

I hear this almost every call and honestly, I get it. Most agencies run one channel in isolation, with no idea how it connects to the rest of the business.

What's different at Pebble is the system. The Brand Visibility System runs Content, Socials, and Growth as one connected machine, the content fuels the socials, the socials build the trust, the growth turns that trust into clients walking through your door.

You also get a small in-house team turning up on-site every month, not freelancers patching it together remotely. Add the 90-day guarantee on top, and you're not the one carrying the risk this time.

How much should I expect to invest?

Pebble is built for founder-led businesses that are already doing the work, meaning you have a real product, real customers, and you're ready to grow.

I don't list pricing publicly because every business is different, the Visibility package looks different for a botox clinic doing $30k a month than it does for a new wellness studio in their first year. But on your free 15-minute call we'll walk through both packages and what makes sense for where your business is right now. No pressure, just clarity.

Am I locked into a contract?

We have an initial 90-day commitment so the system has time to work, then it's month-to-month after that.

I'm already busy - do I need this now?

Honestly? That's usually the exact moment the smartest businesses do this.

Being busy now doesn't mean you'll be busy in six months. Word-of-mouth has a ceiling. Slow seasons hit. Competitors get sharper. The brands that stay busy long-term are the ones who use the good months to build the visibility that carries them through the quiet ones.

That said being busy also means you don't have the time to film yourself, write captions, and figure out Meta ads. Which is the whole point of why we exist.

How does the 90 days love it and leave it work?

You commit to Pebble for 90 days. At the end, you decide. Love it and we keep going month-to-month, or leave. No questions, no penalties, no hard feelings.

Why 90 days? Month one is foundations. Shoot system, voice, and strategy locked in. Month two is launch. Content live, socials humming, ads testing if you're on Growth. Month three is optimisation, which is usually when the pipeline really fills.

Pulling the plug at 30 days is like walking out of a yoga class halfway through and saying it didn't work. Give it the full 90 and you'll know. If the work, the communication, or the results don't live up to what I promised, you walk away as friends, and we refund your last month.

After 90 days, it's month-to-month. You stay because you want to.

Ready to stop relying on referrals alone?

Book a free strategy call and we'll show you exactly where your next leads are hiding.

Marketing for trade, beauty, wellness and lifestyle businesses on the Mornington Peninsula.

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